We listen first
We work closely with you to map your processes and decide, workflow by workflow, where AI belongs and where it does not.
AI integration and advisory, London
Forthen helps small, white-collar firms put AI to work where it genuinely helps. We map your business into its processes, identify the workflows worth automating, and build the tools around how you already operate. Nothing is automated without your say.
The idea
Product. Hiring. Marketing. Client communications. Internal communications. Each of these is a process, and each process breaks down into the smaller workflows that make it run. Some of those workflows are a natural fit for AI. Many are not, and should stay exactly as they are. Our work is telling the difference, and then doing something about it.
The broad areas of your firm, from how you win clients to how your team talks to each other.
The concrete, repeatable jobs inside each process. Drafting, summarising, researching, reviewing, scheduling.
Only the workflows you choose. We build the tool, you keep control of where AI does and does not touch your business.
What we do
We are not a software product you log into and figure out alone. We sit with you, learn how your firm works, and build AI into the workflows you want help with. Then we teach your people to use it and extend it themselves.
We work closely with you to map your processes and decide, workflow by workflow, where AI belongs and where it does not.
We implement the right AI tools into the exact workflows you have chosen, configured for your firm rather than off the shelf.
We train your management and staff on how the tools work and how to apply them, so the capability stays inside your firm.
Tools we specialise in
We work fluently across the leading AI platforms and the techniques that get the most out of them. We pick what fits the workflow, not what is fashionable.
Join us
Forthen is built on undergraduates from the strongest universities in the UK and US, including Oxford, LSE, Imperial, and Wharton. If you are very smart, genuinely excellent with AI tools, and you like solving real business problems for real clients, we want to hear from you.
Tell us a little about yourself and attach your CV. We read every message.
Get in touch
Tell us about your business and what you are hoping AI could help with. We will come back to you to arrange a first conversation, with no obligation.
Questions
No. We automate workflows you choose, and we train your people to use the tools. The aim is to make your team faster and free them for higher-value work, not to remove them.
We focus on small, white-collar firms in and around London. If you are a professional services or knowledge-led business, we are likely a good fit.
We work across Claude and ChatGPT and their wider ecosystems, alongside careful prompt engineering. We choose the tool that fits the workflow.
More questions and answers coming soon.